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What makes you uncommon?

This is a question we answer almost daily, so we’ve had a bit of practice.

But it’s a question everyone, particularly if you’re a new-ish, small-ish business, should be able to answer.

In the words of one of our favourite marketers, Louis Grenier of Everyone Hates Marketers, what makes you stand the f*ck out?

Here are just some of the things that make us uncommon:

  1. Research

  2. Safe spaces

  3. Powerful participants

  4. Candid conversations

  5. Tangible takeaways

  6. Is everyone here?

  7. Pictures

  8. Colours

  9. Feelings. All the feelings.

  10. Crazy ideas (that work)

What makes YOU uncommon?


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