At Uncommon Conferences, we're big fans of 'Starting with Why'. We'll take you through a unique and carefully guided process to help you identify why you're putting your conference on and then designing it accordingly.
It's pretty common to organise an annual conference because it's well, annual! What we often fail to do is ask why we started doing it in the first place, and why we continue to do it. Whether this is your first or tenth conference, Team UC will take you through a detailed (online or F2F) consultation process to help you identify the true goals of your conference, brainstorm methodology and workshop the right measurement metrics.
We all know content is king - and what better way to develop the most relevant and engaging content than by investing in thorough research. Our multi-industry expertise means you don’t have to worry if we’ll ‘get it’ – we will. We also promise to dig deep among the experts in your industry and uncover the truths that need to be shared among your participants. We'll do primary and secondary research, resulting in a recommendation for your final conference agenda.
We'll put the results of our consultation, research, market and competitor analysis into a snappy final report that should form the basis for an inspiring and outcome-driven conference. We call this the conference design document. This is also the place we'll make recommendations for better networking, more sustainable practices, unique formats and delicious dining ideas.